Sarkes Tarzian, Inc. has announced the consolidation of all its radio properties as ST Radio. The six-station group will be led by company veteran Brad Holtz, who has been named President of ST Radio effective immediately. ST Radio properties include Alternative WGBJ (ALT 102.3)/Ft. Wayne. The other ST Radio station in the group are AAA WTTS/Indianapolis, News-Talk WGCL/Bloomington, IN, Classic Rock WTTS-HD2/Bloomington, AC WAJI/Ft. Wayne, and Classic Hits WLDE/Ft. Wayne. Holtz previously served as President/GM of WTTS, WGCL, and WTTS-HD. He also previously programmed WTTS, WGCL, and WGBJ for more than 15 years.
Hotz said, “Consolidating our Indiana radio properties into a single, unified group will make ST Radio more competitive while strengthening our core business. I welcome the opportunity to lead such a talented group of professionals across our three markets and I offer my humble gratitude to Sarkes Tarzian, Inc. for the faith they have placed in me.”
Meanwhile, Lee Tobin, longtime President/GM of WAJI, WLDE, and WGBJ, will transition into the newly created corporate role of SVP/Radio and Community Affairs.