WEDG (103.3 The Edge)/Buffalo PM Driver Lexi Ziccardi Adds Promotions Director Duties For Cumulus/Buffalo  

March 8th, 2024

Cumulus Media Alternative WEDG (103.3 The Edge)/Buffalo afternooner Lexi Ziccardi adds Promotions Director duties for the cluster – WGRF (97 Rock), WHTT (Classic Hits 104.1), and 103.3 The Edge. 

Lexi says, “I will be taking on this new role alongside my air shift Monday-Friday 3-7pm on 103.3 The Edge. I want to thank Jickster for everything he has taught me, and most importantly, believing in me to follow in his footsteps as he takes on his new role. Whatever it is you are showing up for, working for, and that dream you’re chasing, I promise you it’s possible. If you have been following my journey, you ain’t seen nothing yet! Let’s goooo & stay tuned!”

Joe Siragusa, OM, Cumulus/Buffalo added, “Lexi is a rising star and we’re so excited to expand her duties and bring her enthusiasm and energy to lead the promo team!”