Glass Animals Release Lead Single From Fourth Album, I Love You So F***ing Much
UK 4-piece Glass Animals released their new single “Creatures In Heaven” today. It’s the lead single from the band’s fourth album, I Love You So F***ing Much, to be released on July 19th via Republic Records.
Glass Animals lead singer David Bayley said, “I love you so f***ing much, I LOVE YOU SO F***ING MUCH, I love you SO f***ing MUCH, I love you so F***ING much, I LOVE you so f***ing MUCH. These words take on a different meaning every time you say them.” I Love You So F***ing Much is the follow-up to the band’s 2020’s critically revered Dreamland, which sold over 12 million copies globally and featured the breakout single “Heat Waves.” The record-breaking “Heat Waves” single became the biggest international hit from a British band in almost 30 years. It was the first song to reach #1 with a single writer and producer since Pharell’s “Happy,” and led to the pop world’s biggest acts, including Florence Welch, all wanting to work with Glass Animals frontman, songwriter, and producer, Dave Bayley.
On the new single “Creatures In Heaven,” Bayley says, “It’s about a moment in time, be it a split second or a year or whatever, having the capacity to be enormously formative and life-changing. Even if it is over. Or if it doesn’t go as planned. Or if it dies too soon. It is still fucking beautiful. The love and care and the feeling in that moment lives forever. It never really dies. If that’s how you choose to see it.”
“Creatures In Heaven” is the sublime first glimpse into 10 intimate love stories set against the backdrop of the universe. Wanting to bring fans into the sci-fi-inspired world of I Love You So F***ing Much early, Glass Animals set up a landing page that simply read “PANIC. ANSWER THE QUESTION PLS.” (a nod to Douglas Adams’ infamous The Hitchhiker’s Guide to the Galaxy). With 15,000 questions posed to the band within the first couple of days, they set about trawling through them: What’s going on (existentially)? Will Glass Animals perform in space? Are we hitchhiking the universe? What is the meaning of life?
To Dave, it’s a continuation of the Open Source website the band started in the pandemic. A site where fans could download jpegs and mp3s from the band, share them, and create their own artwork and tunes. Engaging with each other and Glass Animals in a deeper way, this modernist iteration of “Ask Me Anything” sparked a conversation around the power of love in a-what-can-sometimes-feel-like-a cold and loveless world. In the build-up to today’s announcement, cryptic flyposters, graffiti, and billboards of the album’s title have been popping up globally since Valentine’s Day, with the band officially revealing the first visual taste of the album, the cosmic zoom, on socials last week. Dave also began sharing “Desperately Seeking Dave” ads in local newspapers last week, prompting fans to find him for an exclusive play of the single before its release across London, New York, and Kansas City.
Glass Animals has also announced intimate pop-up shows for this spring, selling out instantly. They’ll be taking place in California (at the legendary Pappy + Harriet’s in the Mojave Desert) on April 11th and Mexico City on April 15th with more shows to be announced soon.